The internet is an absolutely invaluable platform for promotion and there are many ways to make use of it. Even if you can’t afford print adverts or you don’t get time to contact lots of journalists, you can reach many potential audience members via the Internet. You can set up your own webpage for your event, or you can make use of the platforms that already exist to let people know what’s happening.
Create a Facebook page/group/event
If you set up a page for your event, you can invite all of your friends to share it, ‘like’ it and attend it, and you can email the link to journalists if you don’t have time to put together a full press release.
- Tip: don’t forget to follow Brighton Fringe on Facebook and tag us in your posts.
Utilise Instagram to stay connected with your audience
Instagram's story function is a great tool for reaching audiences with small, bitesized updates. Be sure to tag @brightonfringe so we can re-post your stories!
Why not use hashtags on your main Instagram posts to reach new audiences?
- Tip: don’t forget to follow Brighton Fringe on Instagram and tag us in your posts.
Get started on Twitter
Set up a Twitter account and make sure you ‘Follow’ @brightonfringe. Add #brightonfringe to the end of each tweet. We check for any mentions of Brighton Fringe on Twitter and will encourage and engage with conversations about individual events, putting you in touch with our thousands of followers. If you are new to Twitter, and find the whole concept a bit daunting, talk to the Brighton Fringe team, or ask a friend who is already using it.
- Tip: Follow Brighton Fringe on Twitter and tag us using @brightonfringe and #BrightonFringe
Be Creative
Have you got a video of your work or an interview piece to share with Brighton Fringe? Let us know by posting it on our social media pages.
- Tip: Let us know about podcasts, secret flash mobs or any other publicity stunts that you may be planning!
Find us on Facebook, Instagram and Twitter:
- www.facebook.com/brightonfringefestival
- www.facebook.com/BrightonFringeParticipants
- www.instagram.com/brightonfringe
- https://twitter.com/brightonfringe
Join our Participant Skill Swap Group
Share all of your wants, needs and anything you have to offer before, after and during Brighton Fringe. Whether that be looking for performers or volunteers, or offering your creative skills. Join now.
