Journalism was a witness to history, a byword for truth, diligence and justice. Now it’s gawping a post-truth, clickbait car crash.

Impish knows, because that's her background. But how did we get there? A place where facts are relative, hate is currency, and consent is for cookies.

Investigative journalism's been reduced to people trawling the net to help themselves to whatever’s trending, a stolen showcase to help boost outrage and traffic. The race to the bottom is a sprint.

We’re all masters of misinformation – left reeling from the personal spin on personal branding. A true twenty first century tale of good vs evil. Find out how it ends.